Blog
Julia Jones, Transforming Mothers and Their Babies since 2008
I had a wonderful time meeting Julia Jones, one of my customers from Australia. Julia is helping newly minted mothers through the first 40 days of motherhood. I believe she's on the way to radically transform life on this planet as we know it.
Mothers are naturally equipped to intuit what they children need—that is, when they're not stuck up in anxiety and stress and fear and all the other things that make us leave our bodies where intuition resides and retreat up in our heads.
And that's what…
What Is Simplero and Why Do You Need It?
I rarely talk about Simplero and why you'd want it in my newsletters or otherwise, and it would probably be a good idea to do so. It's also one of the things I'm not that well equipped to talk about because I'm too close to my own product. But let me give it a shot:
If you're selling services, like coaching, or acupuncture, or ... anything, really ... and you're currently NOT selling any information products, then you have a challenge: To make more money, you have to either work longer or raise…
Freeing Your Natural Entrepreneur
I started reading the book Freeing the Natural Voice last night, and a sentence in it stuck with me:
There is a vital difference to be observed between what is "natural" and what is "familiar".
I like to talk about "Natural Entrepreneurship". That's the distinction right there. There is this place that's ultimately natural, easy, flowing, in alignment with the forces of nature. But given our habits, our histories, our survival tactics, the things we've done to get to where we are, we may b…
New Feature: Automatically Capitalize Titles
I love to get English title capitalization right, but it's actually ridiculously complicated to do. I used to use an external tool to do it, but I got tired of the back-and-forth and copy-and-pasting, so I built it into Simplero.
Now, on relevant fields, you'll see a discreet link that says "Capitalize", and we'll do our best to do a Chicago Manual of Style-style capitalization. There are some edge cases that cannot be done properly, and I've had to best-guess a couple of things, but in most ca…
Taking Breaks - You Know It's Good for You
Taking breaks. We all know it's good for us. Sometimes it can be so hard to do.
Last week, I took most of the week "off". Not completely off, but just as in allowing myself not to do anything other than the absolute necessary to keep things humming along, which mainly means answering the questions from y'all. And, interestingly enough, last week also broke the record for the most new paying customers signing up in a week. Coincidence? Maybe :)
My Friday was exceptionally great. Had a really ha…
Working Like Every Day is Vacation Day
This is the introduction to this week's newsletter, which I figured I might just as well post here on the blog.
This whole business of making every day feel like a vacation continues to work like gangbusters for me. I'm knocking out features left and right, and enjoying every moment of it. It doesn't feel like work at all.
Despite a slew of new features this week, I've also found time to lay the groundworks for some future features (mainly Segmentation and Automation). It made me think about f…
New Feature: Access to Space for Specific Contact
You can now give access to a closed space to a single, specific contact. That way, you don't have to create a product just to get people into a space. This is especially helpful for assistants or other people who just need to check it out, without having to go through a whole "checkout process".
Combined with the new "add contact" feature, it's now a zip to add someone to a space.
Video here:
New Feature: Expiring Links in Emails
Links in emails can now expire a certain period after the email has been sent to someone.
This is a super simple way to make time-limited offers to people. One common (and very effective) tactic is to offer people a discount that's only valid for a few days immediately after they sign up to your newsletter. You know when they sign up that they're "warm", they're interested. Might as well capitalize on that and incentivize them to take action right there.
While adding this, I also added a coup…
New Feature: Give List Subscribers Access to a Space
You can now give access to a closed membership site when people subscribe to a list in Simplero.
This makes it super-easy to give away large amounts of free content in an organized and structured way.
When they subscribe, they'll get a Simplero ID to log in, and as long as they're stil subscribed to that list, they'll continue to have access. If they unsubscribe, they'll lose their access.
You can even use our "auto-publish" feature to drip out content to your students over time. You can do t…
New Feature: Multiple notes for a customer
We've had the ability to add notes for a customer for a while.
New you can add multiple notes for a customer, so you can see when each was added, and by whom.
This is particularly useful if you do coaching or mentoring, and want to keep a record of what you talked about in each session.