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I started reading the book Freeing the Natural Voice last night, and a sentence in it stuck with me:

There is a vital difference to be observed between what is "natural" and what is "familiar".

I like to talk about "Natural Entrepreneurship". That's the distinction right there. There is this place that's ultimately natural, easy, flowing, in alignment with the forces of nature. But given our habits, our histories, our survival tactics, the things we've done to get to where we are, we may b…

I love to get English title capitalization right, but it's actually ridiculously complicated to do. I used to use an external tool to do it, but I got tired of the back-and-forth and copy-and-pasting, so I built it into Simplero.

Now, on relevant fields, you'll see a discreet link that says "Capitalize", and we'll do our best to do a Chicago Manual of Style-style capitalization. There are some edge cases that cannot be done properly, and I've had to best-guess a couple of things, but in most ca…

Taking breaks. We all know it's good for us. Sometimes it can be so hard to do.

Last week, I took most of the week "off". Not completely off, but just as in allowing myself not to do anything other than the absolute necessary to keep things humming along, which mainly means answering the questions from y'all. And, interestingly enough, last week also broke the record for the most new paying customers signing up in a week. Coincidence? Maybe :)

My Friday was exceptionally great. Had a really ha…

This is the introduction to this week's newsletter, which I figured I might just as well post here on the blog.

This whole business of making every day feel like a vacation continues to work like gangbusters for me. I'm knocking out features left and right, and enjoying every moment of it. It doesn't feel like work at all.

Despite a slew of new features this week, I've also found time to lay the groundworks for some future features (mainly Segmentation and Automation). It made me think about f…

You can now give access to a closed space to a single, specific contact. That way, you don't have to create a product just to get people into a space. This is especially helpful for assistants or other people who just need to check it out, without having to go through a whole "checkout process".

Combined with the new "add contact" feature, it's now a zip to add someone to a space.

Video here:

Links in emails can now expire a certain period after the email has been sent to someone. 

This is a super simple way to make time-limited offers to people. One common (and very effective) tactic is to offer people a discount that's only valid for a few days immediately after they sign up to your newsletter. You know when they sign up that they're "warm", they're interested. Might as well capitalize on that and incentivize them to take action right there.

While adding this, I also added a coup…

You can now give access to a closed membership site when people subscribe to a list in Simplero.

This makes it super-easy to give away large amounts of free content in an organized and structured way.

When they subscribe, they'll get a Simplero ID to log in, and as long as they're stil subscribed to that list, they'll continue to have access. If they unsubscribe, they'll lose their access.

You can even use our "auto-publish" feature to drip out content to your students over time. You can do t…

We've had the ability to add notes for a customer for a while.

New you can add multiple notes for a customer, so you can see when each was added, and by whom.

This is particularly useful if you do coaching or mentoring, and want to keep a record of what you talked about in each session.

Simplero now has a new major feature: A help desk system built right-in. 

This lets your customers get in touch with you with any question or problem they have, and you can help them from right within Simplero. You can see which page they're on, you can see who they are, which products they've purchased, their previous tickets, your own internal notes on them, and much more.

If you want to, you can also set it up so customers can check a box that says a ticket is "super-urgent", and then we'll…

Stacey started her business three and a half years ago, and is now supporting her entire family: Her husband gave notice just a few days ago, and now works for Stacey. That's how we like it.

She's a colorful (literally) personality, and there's so much to learn from her. In terms of software, she started out with the "gluing five different systems together" module. When that became untenable, she briefly switched to Ontraport. That's when she discovered Simplero, which she immediately jumped on…