ClickFunnels is a funnel builder.
We're a whole business platform.
ClickFunnels 2.0 brought contact caps, email send limits, and a major workspace shake-up. Even with all of that, most ClickFunnels users still pay separately for an email tool, a community, and a real course platform. Simplero is one calm platform — courses, community, email, automations, CRM, payments — bootstrapped for 17 years, with zero transaction fees and no hype tour.
What ClickFunnels 2.0
actually changed.
Hard contact and email caps.
Launch ($97/mo) caps you at 10,000 contacts and 50,000 sends/month. Scale ($197/mo) at 75,000 contacts. Cross the line and you're forced up. Simplero charges by tier with overage in small increments — no forced jump.
2.0 was a rebuild on top of a known-good 1.0.
ClickFunnels Classic (1.0) is widely considered the better-working product. 2.0 added features but also bugs, slow loads, and missing parity. Reviewers regularly tell new buyers to think twice before locking in.
It's funnels first — everything else is bolted on.
Communities, courses, and email exist inside ClickFunnels, but most users still pair it with a real email tool, a real course platform, or a real community app. You're not collapsing your stack — you're adding to it.
In their own words.
"After the third time their system crashed during a product launch, I started questioning my life choices. I wanted to love ClickFunnels. I really did. But after burning through $762 on this platform, here's what I actually discovered — the platform tries to do everything but doesn't really excel at any particular function."
"The pricing is predatory for beginners. $197/mo is a huge hurdle when you haven't made your first dollar."
"Migrating my funnels from 1.0 to 2.0 was a nightmare. Many things didn't transfer correctly. Customer support is fast, but they often don't have the technical depth to fix 2.0-specific bugs yet."
"There are still problems that require several rounds of conversations with a customer service agent to get sorted. It exposed the fact that the platform is not as robust as it needs to be. Now, if I'd had my entire business set up on the platform, this would have seriously impacted it."
"Too many bugs in the email automation (Workflows). Sometimes emails just don't fire."
"The 'all-in-one' approach means if ClickFunnels goes down, your entire business — site, email, and store — goes down with it. The dashboard is also cluttered with 'Guru' training videos that are basically just long-form ads for their other products. The software is 'bloated' — so many features it's overwhelming for a simple business."
Side by side.
No spin.
| ClickFunnels 2.0 | Simplero | |
|---|---|---|
| Entry price (annual) | $81/mo Launch ($97/mo monthly) | $59/mo Starter |
| Mid-tier price (annual) | $164/mo Scale ($197/mo monthly) | $149/mo Scale |
| Top-tier price (annual) | $248/mo Optimize ($297/mo monthly) · $5,997/yr Dominate | $249/mo Skyrocket |
| Contact limits | Launch 10K · Scale 75K · Optimize 150K · Dominate 400K | Starter 500 · Scale 5K · Skyrocket 25K — plus $15/mo per 2,500 above 10K |
| Email send limits | 50K/mo · 300K/mo · 750K/mo · 2M/mo | No hard cap on sends — included with all plans |
| Transaction fees | 0% on ClickFunnels Payments · standard payment processor fees apply | 0% on every plan, every processor, every sale |
| Funnel/page builder | ✓ Funnels are the core strength | ✓ Page builder + funnel sequences + opt-ins |
| Courses | ✓ Capped: Launch 3 · Scale 6 · Optimize 10 · Dominate 20 | ✓ 10 on Starter, unlimited on Scale+ |
| Email marketing | Built-in but light — many users still pay for a separate email tool | Deep automations + segmentation + tagging on all plans |
| CRM | Basic contact management | Full native CRM with activity tracking, deals, and pipelines |
| Community | ✓ Added in 2.0 — widely described as basic | ✓ Native community on all plans |
| Affiliate program | Pro / Optimize tiers and up | Scale+ ($149/mo) |
| Workspaces | 1 / 5 / 10 / 20 | Multi-site included on Scale+ |
| Branded mobile app | — | — |
| Automations | Visual workflow builder — some users report bugs and missed sends | Native automations with triggers, conditions, multi-step workflows |
| AI features | Limited | AI transcripts & subtitles, AI-enhanced search, custom AI bots, Simplero.coach AI coaching |
| Support | Email and chat · reviewers cite limited 2.0 technical depth | Real humans. Fast. 232 of 289 testimonials mention support. |
| Company | Founded 2014 · Russell Brunson · hype-and-events brand | Founded 2009 · bootstrapped, profitable, independent |
ClickFunnels pricing pulled directly from clickfunnels.com/pricing. ClickFunnels itself charges no platform-side transaction fee — your payment processor (Stripe, PayPal, etc.) still takes its standard 2.9% + 30¢.
The difference that doesn't fit
in a feature matrix.
We're a calm, sovereign business — not a movement built around one personality. ClickFunnels is the funnel guy and his army. Simplero is software that does what it says and a team that picks up the phone. No high-energy stage shows, no $25K Inner Circle, no "one funnel away" promise. Just a tool that respects you as the actual professional doing the work.
Bootstrapped 17 years — the founder still answers customer emails. Not as a marketing line. Calvin built Simplero for his own coaching business and uses it every day. Your feature requests don't get filtered through a VP of product or a stage tour. They land in the inbox of the person who can build them.
One platform that's actually one platform. Most ClickFunnels users still pay separately for an email tool, a real course platform, or a community app. Simplero replaces the funnel builder, email, courses, community, CRM, automations, payments, and helpdesk — in one calm system, with one bill, with one support team.
Founded 2009 · Bootstrapped · Proud of it.
What Simplero
customers say.
"I scored 12 platforms on a spreadsheet. Simplero won. I have never worked with a software company whose support team is fast, courteous, and knows what they're talking about."
"When I found Simplero, it literally changed my life. I migrated my entire business and never looked back. My income tripled, quadrupled in the last six years."
"I ended up paying my annual plan for Simplero in what I was paying for one month of all my subscriptions. And I had it just in one place."
"Over the years Simplero has become increasingly easier to use. What I love most is access to personal professional support. There are no chatbot-gates you have to get through to get support from an actual human."
Simple, honest
pricing.
Starter
$59 /mo
billed annually · or $70/mo monthly
10 products, 10 courses, 2 sites, 500 contacts. Funnels, opt-ins, email, courses, payments, website, automations — all in one place from day one.
Choose StarterScale ✦
$149 /mo
billed annually · or $179/mo monthly
Unlimited products, courses, and sites. Affiliates, helpdesk, upsells, text messages, API. Where most growing businesses land.
Choose ScaleSkyrocket
$249 /mo
billed annually · or $299/mo monthly
Everything in Scale plus unlimited storage, AI transcripts, AI bots, split testing, sales pipelines. The full power of the platform.
Choose SkyrocketAll plans include email delivery, video hosting, and zero transaction fees. Need more contacts? Add them in blocks — $15/mo per 2,500 above 10K. Pay annually, save 17%.
Quieter platform.
Same business outcomes.
14 days. Every feature unlocked. We'll help you migrate your funnels and offers from ClickFunnels, answer questions in plain English, and won't charge a dime if it's not a fit.
Founded 2009 · Bootstrapped · Proud of it.
Make it simplero™
