Blog

The First Step towards a Fully Customizable Simplero

Those of you who have been following along in the newsletter and on Facebook will have noticed that we've been dripping little design teasers here and there without a whole lot of context for it. The suspense is now over, and we're super excited to tell you about what we've been cooking up for the last little while.

The long and short of it is, that Simplero is going to be fully themeable in the near future.

Yep, you got that right. The design of how your Simplero shop and your spaces look and…

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Why We Don't Do Discounts... And Why You Shouldn't Either

Everybody likes a good discount. But discounts have serious downsides.

For one, if you're going to have an on-going relationship with the customer, say they're a coaching client, part of a program with live interaction elements, or a software user, then you want to make sure you cater to the kind of customer that you want to have as a customer.

Generally speaking, the people who haggle over money almost always turn out to be a hassle in other instances. People who happily pay the price general…

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New Feature: Revenue forecast

Today we've added a simple forecast feature to your purchases, where we tally up all the upcoming installments and subscription renewals and give you an indication, of what the next 12 months look like. Now, we can't predict the future no more than anyone else, so the numbers are based on the assumption that subscriptions keep renewing, so take the numbers for what they are: a forecast. Nevertheless, we hope it provides you with some useful insights.

You can find the new forecast by going to yo…

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New Feature: Subscription to news list for individual products

On popular demand, we have now now implemented the ability to choose what news list people will be signed on to, when buying a product from you.

Now you can choose, which list the customer gets signed up to, when checking the "Yes to news and offers" box on the Order form. This will allow you to send participants in specific products to a separate list instead of your house list. This is highly useful if you have a series of products marketed to a different customer segment than your main produ…

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New Feature: Worksheets

We just launched the ability to create online worksheets.

They're beautifully simple online versions of the types of documents that most people include as part of their courses: A simple document with some text and some places for people to fill in their responses.

The online version is much easier to create, and has the added benefit that we can save people's respeonses for them, so they can come back and read them later, and so you as an admin can see what people are actually doing with them…

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New Feature: Image Editor

As part of the new WYSIWYG editor, we've now added another neat little feature to make your lives a little easier when composing content: an image editor. You can now select any image in the editor, hit the "Launch image editor" toolbar button or the "Image editor" button shown on top of the image top bring up Adobe's great Aviary image editor.

image-editor.png

The image editor allows you to do a wide range of things to your images, from adjusting contrast ever so slightly all the way to applying filters like…

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New Feature: Manual (or Partial) Collect

Sometimes your customers owe you money, but they just don't have all of it, so you'll take a partial payment for now. For those cases, we've implemented the new "Manual Collect" feature, which lets you collect their payment method on file for the amount you choose.

One word of caution, though: With great power comes great responsibility. Collecting this way won't automatically keep your invoices in sync, so you will probably end up in a situation where you haven't issued the invoices for the …

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New Feature: Affiliate Tiers

Having affiliates market for you is awesome. They refer customres to you, you both make money, and the customer gets a product that really helps them in their lives. It's easy for your affiliate, it's easy for you, and you only pay a commission on the sales you actually make. Much better than paid advertising where you pay per click, no matter whether you make a sale or not.

 

Some great affiliates also have networks of other great affiliates, and they can help you by making introductions, so …

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New Feature: Admins without Access to Financials

You can now add administrators to your account and not give them the keys to the entire store.

The intention is to be able to invite people to help work for you, without them being able to see how much money you're making. I know a lot of you feel uncomfortable sharing this information with your VA for example.

The new role will still be able to manage purchases and pay out affiliates, and if they're really keen to know, they can still add up all the numbers themselves, but we don't show them …

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The Easiest Way to Build an Email List

We all know that the money's in the list. Your list of emails, that is.

Of course, it's not just about any old email addresses. It's about the email addresses of people that actively want what you have to offer, and that you have a relationship with.

But how do you build that list if you have nothing?

Facebook ads?

Google adwords?

Just put up a website or a blog and pray?

SEO?

Speaking engagements and blast out your opt-in from the stage?

Yes, you can do all of those things, and more, bu…

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