Switching from Stan Store?

Stan is a link-in-bio.
We're the whole business.

Stan Store is great for selling a $7 PDF or a $27 mini-course to your Instagram followers. The moment you want a real email engine, a CRM, a community, drip courses, affiliates, or multi-step funnels — you outgrow it. Simplero is the platform you'd graduate to anyway. Start there.

0% transaction fees · Native email + community + courses + CRM + affiliates · No add-on tools required
0%
Transaction fees on every Simplero plan. Stan is also 0% on platform — but you'll need 4+ tools around Stan to actually run a business.
17 yrs
Bootstrapped since 2009. Stan launched 2020 and is VC-backed. Different time horizons, different incentives.
$912M+
Earned by Simplero customers running real businesses — not just selling templates from a link in bio.
Replaces 5
tools you'd otherwise pay for around Stan: email, CRM, community, real LMS, affiliate platform.

The fine print
Stan doesn't show you.

Stan's checkout shows monthly $29 or yearly $300, with “$360” struck through and a “Save 20%” badge. Three things wrong with that picture.
Layer 1 · Anchor inflation

$360 isn't real.

Stan shows $360 as the “regular” price. But $29 × 12 = $348/yr, not $360. They invented an extra $12 of anchor to make the discount look bigger.

$29 × 12 = $348
Layer 2 · Rounding up

20% isn't 20%.

Even if you accept the fake $360 anchor, $300 vs $360 is 16.7% off, rounded up to “20%”. Compare $300 to the real $348 and it's 13.8% off — basically the same as Simplero's annual discount.

$300 vs $348 = 13.8% off
Our version

We just tell you the price.

Simplero Starter is $59/mo billed annually ($708/yr) or $70/mo billed monthly ($840/yr). That's a real 17% off, against the real monthly equivalent. No invented anchor, no rounding games.

$708 vs $840 = 17% off

We don't make up fake anchor prices to invent fake discounts. The number you see is the number you pay.

What Stan doesn't do.

Stan does link-in-bio + simple digital product checkout very well. Beyond that, you'll be adding tools — or migrating off.

No real email engine.

Stan has basic email broadcasts and — on Creator Pro — “email flows.” But there's no proper segmentation, no behavioral triggers tied to course completion or product activity, no real automation builder. Most Stan users still pay separately for ConvertKit, Kit, or Mailchimp on top.

No community.

There is no Skool/Circle-style community feature on Stan at any tier. If you want a paid community around your offers, you're adding Discord, Slack, Circle, or another tool — and gluing it to Stan with manual workarounds.

No real LMS.

Stan handles digital products and short courses, but if you want drip schedules, quizzes, certificates, completion tracking, real video hosting, or a course experience that holds up at scale — it's not in the box. You'll outgrow it.

Stan + ConvertKit + Circle + a real LMS + an affiliate platform = $200–$400/mo and 5 logins.
Simplero replaces all of them. One platform. $59/month, 0% fees.

What Stan users actually say.

Verbatim from Reddit, Threads, and review sites. Stan has plenty of fans for the link-in-bio basics — and recurring complaints when the business gets serious.

“I'm outgrowing Stan.store and need to update my tech stack (email, CRMs, product front).”

M
@mystic_twist
Threads · public post (2025)

“After trying to delete my account, I realized they have no button to delete an account, only by email support. The customer service is non-existent and slow.”

u
u/Specialist_Run_2670
r/SaaS · “Stan Store — worst experience” (2025)

“They don't have any customer service you can actually speak to and email support takes days.”

u
u/Anonymous
r/stanstore · issues thread (Aug 2024)

“Warning to content creators: payment delays and held funds. Multiple creators have reported the same issue and getting answers takes weeks.”

u
u/Anonymous
r/stanstore · Mar 2025 thread

Side by side.
Whole platform vs whole platform.

Stan Store + the tools you'll add around it, vs Simplero out of the box. Numbers verified from each vendor's pricing page.
Stan Creator Stan Creator Pro Simplero Starter
Monthly price $29/mo $99/mo $59/mo (annual)
Annual price $300/yr (claimed “20% off”; real 13.8%) $948/yr $708/yr (real 17% off)
Platform transaction fees 0% 0% 0% on every plan
Native email + automation Basic broadcasts “Email flows” — basic Full automation engine + segments + behavioral triggers
CRM with tags + segments ✓ Built in
Community — (use Discord) — (use Discord) ✓ Native — posts, threads, members
Real LMS (drip, quizzes, certificates) — digital products only Limited courses ✓ Full LMS
Affiliate program ✓ Built in
Native video hosting Limited Limited ✓ Unlimited
Multi-step funnels — (single link tree) Order bumps + upsells ✓ Full funnels
Custom domain — (stan.store/yourname)
Company stability Founded 2020 · VC-backed (Founders Fund Series A) Founded 2009 · Bootstrapped · 17 yrs
Support Email only · multi-day response reported Real humans · founder still answers email

The difference that doesn't
fit in a feature matrix.

i.

Honest pricing.

We don't invent a fake $360 anchor to manufacture a 20% discount. The annual plan saves you 17% off the real monthly rate. The number you see is the number you pay.

ii.

Built for real businesses, not just bios.

Stan is wonderful for selling a $7 PDF off your Instagram. The moment you want a list, an automation, a community, a real course, an affiliate program — you're already on the platform you'd migrate to.

iii.

Bootstrapped 17 years.

Stan raised a Series A from Founders Fund. That capital has to come back — through price hikes, feature gates, or an exit. We've never raised, we haven't raised prices in years, and we earn money the same way you do: by being worth it.

Founded 2009 · Bootstrapped · 17 years · Proud of it.

What Simplero customers actually say.

“I scored 12 platforms on a spreadsheet. Simplero won — not because it was the cheapest, but because it was the only one that didn't make me build a Frankenstack of tools to run my actual business.”

G
George Kao
Authentic Business educator

“My income tripled, quadrupled in the last six years on Simplero. The platform grew with me — I never had to migrate.”

K
Kira Sutherland
Naturopath · sports nutritionist

“I ended up paying my annual plan for Simplero in what I was paying for one month of all my subscriptions. One platform replaced five.”

B
Bunny Young
Coach · A Better Place Consulting

“There are no chatbot-gates you have to get through to get support from an actual human. The team responds, listens, and actually fixes things.”

T
Verified Trustpilot review
trustpilot.com/review/simplero.com

Simplero pricing.

Starter
$59/mo
Billed annually · or $70/mo monthly
500 contacts. Email, courses, community, CRM, automations, affiliates — all of it. 0% transaction fees.
Choose Starter
Skyrocket
$249/mo
Billed annually · or $299/mo monthly
5,000 contacts. For established creators and coaches scaling past six figures. Overage above 10K: $15/mo per 2,500.
Choose Skyrocket
All plans include email delivery, video hosting, and zero transaction fees.

Ready for a platform that grows with you?

Stan is a fine starting point. Simplero is where you'd end up anyway. Skip the migration — start where you're going.

Founded 2009 · Bootstrapped · Proud of it.