Simplero vs Kajabi
With Simplero you get everything Kajabi has to offer and more. Their features box you in and limit your creativity. Don't waste time learning a system you'll only learn to hate.
Have it all—in the platform built for creators
Run your entire business in one place—courses, community, website/landing pages, email, CRM, payments, and automations—so you’re not juggling tools.
Activate unified customer data
Every purchase, subscription, tag, and email engagement lives on a single customer record, making segments and automations instantly actionable and always current.
Connect in multiple ways
Send email and (on eligible plans) SMS, launch pages and checkout, run communities and affiliates—all from Simplero—so campaigns and commerce stay in sync
Guide your growth
Use prebuilt + custom automations, upsells & order bumps, and global-ready tax tools (incl. VAT/GST support) to increase conversions and LTV with less lift.
"I run my whole business through Simplero. It easily saves me 10 or more hours a week plus thousands of dollars because I'm not having to hire expensive experts to set up even simple things."
Amy Crane
Facebook Ads Strategist at Social Lab Marketing
Simplero vs Kajabi at a Glance
less juggling—more selling.
Feature
Simplero
Kajabi
Email & CRM
Granular targeting (e.g., resend to non-openers, link-click targeting) built right into native email and CRM. Allows you to see all activity for each contact
Visual email builder and sequences; solid list tools.
Automations & Triggers
Triggers across lists/offers/prices/events and webhooks for custom flows and integrations.
Advanced Automations gated to higher tiers.
Payments & Taxes
Global-friendly: many local gateways via Spreedly + flexible EU/UK VAT strategies.
Kajabi Payments adds built-in sales tax/EU VAT when using Kajabi Payments.
AI capabilities
AI Companion in the dashboard + AI-enhanced community search/chat to answer member questions. The ability to create your own AI Chat Bot for different products
AI Content Assistant helps draft courses, funnels, and newsletters.
Funnels & campaigns
Communities
Maintain your website and online presence
Build a real website, not just a cookie cutter storefront. Your business is unique, so your website should be too.
- Website builder
- Use your own domain
- Landing page builder
- Easy to customize
- Hosting Included
X other members have Switched from Kajabi to Simplero
Just to name a few
Built for creators, better for digital products
Smarter segmentation
Both platforms let you create reusable segments from contact data, tags, and product/activity history. In Kajabi you stack Filters in Contacts (category → condition → value), then Save as Segment for quick reuse. Simplero goes deeper at the CRM level—segments can draw on lists, products, tags, broadcasts and automations, can directly power emails or kick off automations, and you can inspect a full contact timeline for context. Net: similar goal; Simplero links segmentation tighter to automations + the contact record for sharper targeting
Smarter automated flows
Both use event-based automations to move people through your funnel. Kajabi’s are built with “when/then/only if” logic, with Advanced Automations reserved for Growth/Pro plans. Simplero offers triggers and smart rules across email/access/tagging/purchases, plus webhooks & API to start flows from outside events or push data to other tools—so your automations can extend beyond the platform when you need them to.
Smarter reporting & analytics
Both provide built-in analytics to monitor performance—Kajabi highlights Net Revenue, Subscription Metrics, Opt-ins, and Page Views, with drill-down reports. Simplero surfaces key revenue and conversion views (e.g., MRR for subscriptions and Landing Page conversion stats) and makes it simple to wire up Google Analytics or Google Tag Manager for deeper funnel/behavior tracking alongside your CRM timeline. Bottom line: you get the at-a-glance dashboards in both; Simplero makes it easier to pair in-app revenue views with enterprise-grade analytics
Focus on your business, not your software
By using Simplero®, you're free to do your best work, sell more products and services, and reach your full potential.
Start a 14 day trial and see for yourself.
Simplero vs. Kajabi: Which Would You Choose?
Feature
Simplero
Kajabi
Why
Email & CRM
4.9
4.4
Behavior-based segments tied to automations/timelines vs. strong saved segments via filters.
Automations & Triggers
4.8
4.5
Broad triggers + webhooks/API vs. powerful when/then/only-if (some advanced options on higher tiers).
Payments & tax (global)
4.9
4.3
Wider gateway coverage + flexible VAT vs. built-in payments/tax but fewer gateways
Reporting & analytics
4.4
4.4
Both solid: Simplero + GA/GTM + CRM timelines; Kajabi detailed revenue/opt-in/page reports.
Community & membership
4.5
4.5
Native communities in both; Simplero adds forums/groups/gamification; Kajabi polished/mobile-friendly.
Integrations & extensibility
4.8
4.4
Zapier, webhooks, API, pixels, flexible payments vs. broad in-platform integrations.
Really great testimonial
Anna Avocado
CEO
Love As A Service
Ultimately, everything we do is about love. We like to think of ourselves as Spreading Love Through Software™. Through the energy we infuse in the software, through our interactions, through what our software enables you to do. If we're not expanding in love, and sharing that love with the people around us, what's the point?
FAQ
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Make it simplero™
